View of a billboard located in Denver, Colorado. The billboard has a frame that consists of two oversized newel posts with newel caps, and a cornice across the top. the bottom of the sign has a narrow skirt with vertical uprights and a small plaque that reads: "Alden Sign Co.". Electric lights are mounted on top of, and pointed at the sign. The sign shows six Mexican men with mustaches, they march in place. They wear sombrero's, serapes, woven belts and white shirts and pants. Shows a jar of instant Folger's Coffee. The label reads: "Folger's Coffee." Text reads: "Forward With Flavor" "Folger's Coffee" "Mountain Grown" "Copyright 1942 J.A. Folger & Co."
Date
1942?
Notes
Modern copy print.; Photographs from the Earl Stiegelmeyer collection of sign memorabilia, billboard designers unknown.; Title supplied.; R7110153393
Description
1 photographic print ; 13 x 18 cm. (5 x 7 in.)
Is Part Of
Earl Stiegelmeyer collection of sign memorabilia and billboards.
Subject
Alden Sign Co.--Products--1940-1950.; J.A. Folger and Company--Public relations--1940-1950.; Denver (Colo.)--1940-1950.; Billboards.; Coffee industry.; Coffee.
Source
Mark Oatis; May 2002; gift.
Rights Statement
Restrictions applying to use or reproduction of this image available from the Western History/Genealogy Dept., Denver Public Library.
